Marketing During Tough Economic Times

At NLA Media, we understand the importance of marketing and advertising your business, especially during tough economic times. As a business owner, you may be tempted to cut back on your advertising and marketing expenses when revenue declines, but this could be detrimental to your overall success and viability.  Consumers become more discerning and budget…

Why Your Business Needs SEO & SEM

In today’s digital age, having a website or an online presence is crucial for any business or organization. However, simply having a website isn’t enough to ensure that your target audience will find you online. This is where Search Engine Optimization (SEO) and Search Engine Marketing (SEM) come in. In this blog, we’ll discuss what…

Radio Advertising in Colorado Springs

Radio advertising has been a mainstay of marketing campaigns for decades, and for good reason. The medium offers a broad reach, a captive audience, and the ability to target specific demographics. In Colorado Springs, radio advertising remains an effective tool for businesses looking to increase brand awareness and drive sales.  Advantages of Radio Advertising One…

why invest in tv advertising?

Why Invest in TV Advertising?

There’s nothing quite like a great Television (TV) commercial to help introduce your business to new customers and give your demographic ideas for that next big purchase. But how do these ads work?   TV advertising is one of the most popular and effective ways to reach consumers. A survey by ExactTarget, a digital marketing software…