Is Your Business on Snapchat? Did you know in 2015, Snapchat video posts reached over six billion? With over 1.55 billion users, we ask ourselves and our clients, why aren’t you on Snapchat advertising? In a world of rapidly growing Social Media platforms, Newell Ledbetter Advertising understands the importance of staying ahead of the Digital…
Newell Ledbetter Advertising warns all clients that a well-designed website while being an excellent starting point for marketing, is solely sufficient for attaining success in today’s highly competitive marketplace. Clients also need to learn how to drive traffic to the website, as the site is only a landing page for performing various business functions. It…
How Social Media Influences SEO Newell Ledbetter Advertising knows that search engine optimization or SEO is growing and changing at a light speed today. Just a short nine years ago, all that webmasters needed for their online marketing efforts were links from pertinent article directories, on-site keyword density, and a basic knowledge of HTML…
Advertising through broadcast television and radio formats is a great way to market a product, because it provides a highly targeted audience. Fans of certain stations have specific preferences and interests that a good agency can determine through market research and analysis. A business can experience the benefits of this type of advertising with an…
Written by Zachary Ledbetter You want the truth? Okay. It won’t be easy to hear, but here it is: You’re looking old and tired. You’re slower than ever and you don’t make sense. You can’t find anything and when someone asks you a question, you draw a blank. In other words, dear website, you need…
There’s a lot of buzz surrounding Twitter’s purchase of Bluefin Labs, a company that measures, monitors, and quantitatively analyzes the impact of social media mentions of television and the buzz generated around TV shows. Since its advent in the 1940s, television has been a social entity, drawing people into discussions of character angst, bizarre…
The Super Bowl is over. Maybe your team won, maybe it didn’t, but one thing remains eternal – the commercials. Hyundai will get you out front and get you an epic playdate. Toyota will grant you (more than) three wishes. Best Buy will help you get to the cloud. Audi will make you king stud…
Written by Zachary Ledbetter There has been a lot of conversation and controversy surrounding DISH Network’s latest feature, the AutoHop, or “hopper” for short. Last year, DISH introduced AutoHop as the latest and greatest tool in Digital Video Recorder (DVR)technology. DVR usage has increased by 43% since its introduction in 2007, and today four out…
Written by Zachary Ledbetter On January 31, 2012, Newell Ledbetter Advertising, Inc., Reach Local, and Q2 Interactive Media held the first in a series of Webinars geared toward educating dentists about increasing top-of-mind awareness in their advertising strategies and goals. The topics covered included choosing the correct media to reach target demographics, branding and continuity…
Written by Zachary Ledbetter Experts In Media Buying Since regular network broadcasts began in 1947, television has been the single most powerful means of communicating on a mass level. In fact, Nielsen Media Research shows today’s households spend more time with the television than with any other medium. Today, an average household has the television…